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A primary goal of nearly every task force is to find funds to support the program. In many communities, however, financial support comes relatively easily once it is sought. Also, since gifts to non-profit entities are tax deductible (and therefore more attractive to potential donors), you might consider aligning your program with a non-profit organization or forming one yourself.
Before you begin your fund-raising efforts, gauge how much money your defibrillation program will need. Keep in mind that some AED manufacturers offer financing plans, such as leasing, deferred financing, and installment payments.
Program costs may include:
AED units (approximately $3,000 each)
Accessories (e.g., pads, batteries)
Annual maintenance fees (approximately $75 per device)
AED and CPR training
Medical direction and administration
Insurance premiums
Quality assurance/data management tools
Once you have estimated how much money your program needs, identify some potential sources of funding. Potential sources include:
Municipal or state budgets (e.g., state department of public health, school department budget)
Government grants
Local businesses
Civic organizations
Private foundations and public charities
Fund-raising events
Some tried-and-true fund-raising options include:
Direct mail or telephone solicitations
Golf or other sporting tournament, or host a refreshment stand at a local sports competition
Charity auction, craft fair, raffle, or rummage sale
Bake sale, pancake breakfast, or spaghetti dinner
CPR-oriented fund-raising events, such as mass-training events or a marathon
If your fund-raising event occurs in February, use a Valentine's Day theme to symbolize heart-health.
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